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GRANT 01

Brand Strategy
& Customer Experience

Firstly, a brand discovery workshop is conducted to fully understand your business, surface your true purpose, define your unique proposition and determine your competitive positioning - this process allows us to provide strategic recommendations to effectively and authentically represent your brand in the marketplace.

The second phase focusses on the customer experience, whereby we profile key stakeholders and map their specific journeys, needs and motivations with relation to you offering. This customer centric approach allows us analyse every interactions and touch-point with your brand and optimise their experience, typically leading to product and service innovation.

Delivered via online surveys, 2 half-day workshops and a comprehensive brand and marketing recommendations report, this service retails at $12,000 plus GST.

The SMEA Grant is $6,000 and 20 are available.

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